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MKT271: Principles of Marketing – 3 credits

An analysis of the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs. Prerequisites: None.

Class# Location Delivery Dates Days Times Instructors Availability
33378
Scottsdale
Online Course
Online
3/23 – 5/15
Spring 2026
N/A
N/A
  • E. Whitlock
Closed
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  • Zero-Textbook-Cost Class: The total cost of required online instructional materials for this "Z Class" is $0.
    This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester.
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