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MKT263: Advertising Principles – 3 credits

Introduces the advertising function within business, including media study, creative strategies, and advertising campaigns. Prerequisites: None. MKT271 suggested, but not required.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
11065	Glendale Online Class	Online	01/13 – 05/09 Spring 2025	N/A	N/A	K. Swensen	Class Started Contact Enrollment Services for Registration Assistance
11065	Costs include MKT Course Fee: $2.00 Notes Notes: ONLINE Online classes are completely asynchronous but may include optional synchronous components such as review sessions, office hours, etc. Students are required to have access to a computer/mobile device and Internet access, and a webcam may be necessary for specific classes. Students are required to submit an initial assignment due within the first few days of class. For information about how to get started, go to https://www.gccaz.edu/online/readiness. Click 'Canvas' link in column on the left and then click 'Log in to Canvas': https://learn.maricopa.edu Class 11065 costs include MKT Course Fee: $2 Book Information Get book at the Bookstore