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MKT101: Introduction to Public Relations – 3 credits

Emphasizes public relations techniques used both within and outside the business organization, including operation of a PR counseling firm. Prerequisites: None.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
29119	Scottsdale Online Course	Online	03/17 – 05/09 Spring 2025	N/A	N/A	B. Crockett	Open 4 of 25 Seats Available
29119	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. This class is only offered in the Spring Book Information Get books at the Bookstore

MKT110: Marketing and Social Networking – 3 credits

Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
29532	Scottsdale Online Course	Online	01/13 – 03/07 Spring 2025	N/A	N/A	E. Sells	Class Started Contact Enrollment Services for Registration Assistance
29532	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Book Information Get books at the Bookstore
29771	Scottsdale Online Course	Online	03/17 – 05/09 Spring 2025	N/A	N/A	B. Crockett	Open 17 of 25 Seats Available
29771	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Book Information Get books at the Bookstore

MKT263: Advertising Principles – 3 credits

Introduces the advertising function within business, including media study, creative strategies, and advertising campaigns. Prerequisites: None. MKT271 suggested, but not required.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
29624	Scottsdale Online Course	Online	01/13 – 03/07 Spring 2025	N/A	N/A	B. Crockett	Class Started Contact Enrollment Services for Registration Assistance
29624	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. This class is only offered in the Spring No books listed at the bookstore, contact instructor

MKT267: Principles of Sales – 3 credits

Analyzes and applies the steps and techniques used in personal selling. Highlights the role of the professional sales representative and his/her functions as they relate to the company's mission and customer expectations. Prerequisites: None.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
32998	Scottsdale Online Course	Online	03/17 – 05/09 Spring 2025	N/A	N/A	H. Langdon	Open 3 of 25 Seats Available
32998	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Textbook info pending

MKT271: Principles of Marketing – 3 credits

An analysis of the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs. Prerequisites: None.

Class#	Location	Delivery	Dates	Days	Times	Instructors	Availability
29426	Scottsdale Business Bldg. BUS 105	In Person	01/13 – 05/09 Spring 2025	M,W	12:30PM – 1:45PM	D. Kramp	Class Started Contact Enrollment Services for Registration Assistance
29426	Book Information Get books at the Bookstore
34023	Scottsdale Online Course	Online	03/17 – 05/09 Spring 2025	N/A	N/A	Staff	Open 18 of 25 Seats Available
34023	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Open Educational Resources (OER) are learning, teaching, and research materials in any format and medium that reside in the public domain or have an open license copyright that permits no-cost access, re-use, re-purpose, retention, redistribution, and adaptation by others. Textbook info pending
29772	Scottsdale Online Course	Online	03/17 – 05/09 Spring 2025	N/A	N/A	J. Wilk	Closed No Seats Available
29772	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Open Educational Resources (OER) are learning, teaching, and research materials in any format and medium that reside in the public domain or have an open license copyright that permits no-cost access, re-use, re-purpose, retention, redistribution, and adaptation by others. No books listed at the bookstore, contact instructor
29126	Scottsdale Online Course	Online	01/16 – 03/07 Spring 2025	N/A	N/A	B. Crockett	Class Started Contact Enrollment Services for Registration Assistance
29126	Notes Notes: ONLINE CLASS. All classwork can be completed entirely online. This class meets for an 8-week period during the full length semester. Students should expect an increased amount of work each week during the 8 weeks as compared to the same class offered in the full semester. Students are encouraged to work with an academic advisor to be sure their course load is balanced over the course of a given semester. Open Educational Resources (OER) are learning, teaching, and research materials in any format and medium that reside in the public domain or have an open license copyright that permits no-cost access, re-use, re-purpose, retention, redistribution, and adaptation by others. No books listed at the bookstore, contact instructor

Search Results

MKT101: Introduction to Public Relations – 3 credits

MKT110: Marketing and Social Networking – 3 credits

MKT263: Advertising Principles – 3 credits

MKT267: Principles of Sales – 3 credits

MKT271: Principles of Marketing – 3 credits

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