Search Results

12 classes / 10 courses

MKT101: Introduction to Public Relations – 3 credits

Emphasizes public relations techniques used both within and outside the business organization, including operation of a PR counseling firm. Prerequisites: None.

Class# Location Delivery Dates Days / Times Instructors Availability
13415
Phoenix
ONLINE CANVAS
Online
3/22 – 5/14
Spring 2027
N/A
  • B. Cannon
Open
22 of 27 seats available

MKT110: Marketing and Social Networking – 3 credits

Theory and practice in the use of social media in marketing. Topics may include a history of social media, preparation for social marketing, the power of collective influence, and how to engage with social media. Reviews social mediums, social networks, platforms and other marketing tools used to create a social media campaigns. Prerequisites: None.

Class# Location Delivery Dates Days / Times Instructors Availability
13144
Phoenix
ONLINE CANVAS
Online
1/19 – 3/12
Spring 2027
N/A
  • E. Diaz
Open
20 of 27 seats available

MKT111: Applied Marketing and Social Networking – 3 credits

Examination of the strategic use of digital and social media marketing platforms and tools for global communication and networking, including analysis of various digital and social media platforms and tools for developing brands, creating professional networks and creating engaging content. Hands-on use of social media platforms and tools to conduct research, develop strategies for creating, integrating, and evaluating social media marketing campaigns, and development of metrics to measure effectiveness. Prerequisites: A grade of C or better in MKT110.

Class# Location Delivery Dates Days / Times Instructors Availability
13414
Phoenix
ONLINE CANVAS
Online
3/22 – 5/14
Spring 2027
N/A
  • E. Diaz
Open
25 of 27 seats available

MKT151: Display and Visual Merchandising – 3 credits

An examination of the principles of design including line, color, balance, and texture as they relate to the display of merchandise. Participation in displays, field trips, and individual projects. Prerequisites: None.

Class# Location Delivery Dates Days / Times Instructors Availability
14107
Phoenix
B123
In Person
2/16 – 5/14
Spring 2027
Tue
5:40 – 6:55 PM
  • A. Jacobs
Open
22 of 24 seats available

MKT200: Retail Buying – 3 credits

Examines management/buyer role in investment, pricing, planning, controlling sales and inventories. Prerequisites: None. Any BPC/CIS spreadsheet course recommended.

Class# Location Delivery Dates Days / Times Instructors Availability
12647
Phoenix
ONLINE CANVAS
Online
2/1 – 5/14
Spring 2027
N/A
  • L. Bush
Open
22 of 27 seats available

MKT263: Advertising Principles – 3 credits

Introduces the advertising function within business, including media study, creative strategies, and advertising campaigns. Prerequisites: None. MKT271 suggested, but not required.

Class# Location Delivery Dates Days / Times Instructors Availability
12623
Phoenix
ONLINE CANVAS
Online
2/1 – 5/14
Spring 2027
N/A
  • B. Cannon
Open
15 of 27 seats available

MKT271: Principles of Marketing – 3 credits

An analysis of the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs. Prerequisites: None.

Class# Location Delivery Dates Days / Times Instructors Availability
12635
Phoenix
B126
Hybrid In-Person
1/25 – 5/14
Spring 2027
Mon
10:00 – 11:15 AM
  • D. Northway
Open
17 of 24 seats available
  • Costs include MKT Course Fee: $5.00
  • Flex Start Class
    Class Meets for Fifteen (15) Weeks
    Hybrid class incorporating both online and classroom activities.
    This class requires an additional simulation resource that can be purchased for a $10 fee. The instructor will provide more information.
12642
Phoenix
ONLINE CANVAS
Online
2/16 – 5/14
Spring 2027
N/A
  • d. Zaharopoulos
Open
24 of 27 seats available
13957
Phoenix
ONLINE CANVAS
Online
3/1 – 5/14
Spring 2027
N/A
  • d. Zaharopoulos
Open
26 of 27 seats available

MKT280AA: Marketing Internship – 1 credit

Marketing work experience in a business or industry. Prerequisites: Permission of Department or Division.

Class# Location Delivery Dates Days / Times Instructors Availability
12648
Phoenix
OFFSITE
In Person
1/19 – 5/14
Spring 2027
N/A
  • M. Sassetti
Open
5 of 5 seats available
  • No books listed at the bookstore, contact instructor

MKT280AB: Marketing Internship – 2 credits

Marketing work experience in a business or industry. Prerequisites: Permission of Department or Division.

Class# Location Delivery Dates Days / Times Instructors Availability
12649
Phoenix
OFFSITE
In Person
1/19 – 5/14
Spring 2027
N/A
  • M. Sassetti
Open
5 of 5 seats available
  • No books listed at the bookstore, contact instructor

MKT280AC: Marketing Internship – 3 credits

Marketing work experience in a business or industry. Prerequisites: Permission of Department or Division.

Class# Location Delivery Dates Days / Times Instructors Availability
12650
Phoenix
OFFSITE
In Person
1/19 – 5/14
Spring 2027
N/A
  • M. Sassetti
Open
5 of 5 seats available
  • No books listed at the bookstore, contact instructor